Strategies For Success For Small Accounting Firms

By Lata, on November 1, 2010

According to the latest research from IBISWorld, 61.6% of firms operating in the accounting industry in the U.S. have less than 5 employees, and 63.9% are non-employers. These practices tend to serve local small businesses and individuals. How can a … Continue reading

GoDaddy’s business models lead to success

By Lata, on September 11, 2010

So GoDaddy is up for sale now, at an estimated $1 Billion. See WSJ article – GoDaddy.com Goes On The Auction Block.This valuation is based upon posted revenues between $750 million and $800 million in 2009. GoDaddy.com is part of … Continue reading

Learning How To Do Market Segmentation From Rite-Aid

By Lata, on September 9, 2010

As a business owner, you probably have already realized that you cannot satisfy all the people with your products or services. So what do you do – you follow strategies of market segmentation, as suggested by Philip Kotler and other … Continue reading

Market To Your Customers Using Daily Deals

By Lata, on September 8, 2010

Daily deal sites like Groupon or LivingSocial are great to get the word out about your products to a very large pool of customers. This was my advice to restaurant owners at great restaurants, which have a strong following from … Continue reading

Support a Non-Profit and Market Your Business

By Lata, on September 6, 2010

How do you expand your business’s customer base and support your non-profit at the same time? Look at the following techniques and see if you can adopt one or more of these. 1. If you have a restaurant, offer a … Continue reading

Impact To The Bottom Line For Retailers and Restaurateurs

By Lata, on September 5, 2010

Labor Fraud and Inventory Shrink are two major impacts to the gross margin for the retail and restaurant industry. According to the American Payroll Association, employees ‘steal’ an average of 4.5 hours every week. The causes include tardy arrivals, “buddy … Continue reading

Loyalty programs for retail customers

By Lata, on September 2, 2010

Wal-Mart continues to see a drop in its same-store sales despite cutting some of its prices even further. Not only is this bad for Wal-Mart executives and employees, this is even worse news for the 3,425 suppliers in California. (Source: … Continue reading

Dealer Floor Plan Program Extension and Improvement Act of 2010

By Lata, on August 12, 2010

In July 2010, Congressmen Joe Donnelly and Fred Upton introduced the Dealer Floor Plan Program Extension and Improvement Act of 2010, which would extend and improve the Dealer Floor Plan Financing Pilot Program. The improvements to the SBA’s Dealer Floor … Continue reading

Dealer Floor Plan Financing

By Lata, on

(Reference: http://www.sba.gov/floorplanfinancing/index.html ) The U.S. Small Business Administration has started the Dealer Floor Plan (DFP) financing pilot program to provide government-guaranteed loans to finance inventory for eligible auto, recreational vehicle, boat, manufactured home and other dealerships. The DFP is a pilot … Continue reading